Article Marketing Strategy – for Traffic and Leads

Thomas Wallace

Teacher, football coach, online marketer and cancer survivor. Degree in Business Management and an advanced degree in physical education and athletic psychology and exercise.

"What doesn't kill you makes you stronger." Avid bicycle racer in my twenties and thirties. Realized I had to keep pedaling to finish the race! I use that logic in everything I do.

I'm truly thankful for all the people that have helped me along this journey! I make sure I do the same for other people.

"You can have everything in life, if you help enough people get what they want." -Zig Zigler

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Article Marketing Strategy – for Traffic and Leads

The Best Way to Write Articles

The way you produce articles for submission to an article promotion service or for your web site, is very important.  Keep that thought in mind for your article marketing strategy.

The use of keywords is really important for each and every article. Keyword and important phrase choices are definitely the way in which readers and Google locate you, sending you may site visitors. Each keyword ought to be carefully chosen. Then additional research should be done  to see which sites are employing those key phrases. You should decide if you can compete with the leading internet sites using the same keywords at the same time.

What Is Needed for a Well Written Article

If you don’t enjoy writing or think you just aren’t effective at crafting articles, it truly is an excellent alternative to make the effort to browse a number of the top rated articles in article submission web sites. You’ll be able to see how they are created and see exactly how they encourage a reader in the direction of the author resource region at the bottom of the page.

Outstanding pages are made up of numerous short paragraphs and they’re written in common language which means not utilizing any complex expressions that your reader may not recognize. White space is really crucial too. Your visitor doesn’t need to see some thing that resembles a dissertation.  Don’t use lots of space that’s totally free from words.  Make sure your content is easy and fast to read. Don’t put links to your business or any other products inside the structure of your content. There is a possibility the your article may not be accepted. Just add them to your author resource box.

Read This Now!

Many people don’t read all the words on a page unless it’s a novel. They are looking for specific phrases and words that may be key to their problem, so if you can use these in headings the reader can immediately skip to the parts of your article that interest him. Headings are extremely important in articles – they need to be short and eye-catching.

Article Body

You should use keyword phrases once  in the beginning of your article. Several times inside the major body of the content (based on the word count) and soon after that, another time inside the final sentence. Many individuals are on websites looking for solutions to problems or answers to questions. You should make your article enlightening and useful. Driving the reader down to the bottom of the page where your author bio, or resource box is located.

Inside the resource box is normally a call to action, motivating someone to click through for further info. This really is the spot where your lead capture page will should be. Though you are article writing to appeal towards the search engines, you ought to remember it’s people who’re reading your article. It does get considerably easier right after you’ve crafted a variety of articles. Maintain an eye on your content frequently and determine which ones are obtaining the most visitors and in that way it really is easy to construct further articles employing that approach.

  • Making use of bullet points also makes written material appear far more attractive together with an easy to read article. When you have finished your article you can rewrite it or “spin” it and submit it to hundreds of other article marketing directories. The reason for rewriting them is to ensure that each and every article is special to the article directory you submit it to.
  • This should be a component of your article marketing strategy. Google will only index one copy of an article and ignore the rest.

So there you go. Proven article marketing tips to help you get to the next level.

To Your Success

Thomas Wallace

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Thomas Wallace

Teacher, football coach, online marketer and cancer survivor. Degree in Business Management and an advanced degree in physical education and athletic psychology and exercise. "What doesn't kill you makes you stronger." Avid bicycle racer in my twenties and thirties. Realized I had to keep pedaling to finish the race! I use that logic in everything I do. I'm truly thankful for all the people that have helped me along this journey! I make sure I do the same for other people. "You can have everything in life, if you help enough people get what they want." -Zig Zigler

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