"What doesn't kill you makes you stronger." Avid bicycle racer in my twenties and thirties. Realized I had to keep pedaling to finish the race! I use that logic in everything I do.
I'm truly thankful for all the people that have helped me along this journey! I make sure I do the same for other people.
"You can have everything in life, if you help enough people get what they want." -Zig Zigler
Latest posts by Thomas Wallace (see all)
- YouTube MLM Videos for Leads, Sales and Motivation - October 18, 2017
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- How To Design Your Own Lead Capture Pages - October 16, 2017
What Does a Lead Generation Website do?
A lead generation website is built to prompt folks to make inquiries or opt-in to get more information about your products or opportunity.
Consideration should always be given to the program you use to generate e-mails when building a lead generation website.
Auto-responders for Lead Generation Websites
There are a number of really good firms capable of handling your e-mails. The majority use a AWeber or MailChimp and these programs are especially designed to send out pre-written e-mails as soon as some one signs up on your website and thereafter. It is standard now days to need a double opt-in process which helps to defend you and your prospects, and keeps you in compliance with the Can-Spam regulations. Requiring prospects to confirm their requests this way can sadly reduce the quantity of leads you get.
E-mails should be drafted in a way that provide fascinating and helpful information and not just be a sales pitch. Think about the e-mails you get.
How long do you stay on a list that bombards you daily with sales messages and not too much else?
Planning your opt-in box is also important; with each of the above programs you can include fields to capture significant information. Most people do not like divulging too much initially, and usually it is a concept to get the subscribers’ first and last names and their e-mail addresses and you could add a field for any other information that your business needs. You could have a drop-down box that lists all the products you offer on your site, and by employing that you’re going to find out which specific product the subscriber has an interest in. You’ll also have the capacity of building lists so you can send out centered e-mails with regard to a precise subjects for instance, if you have three products on your site you can build three particular centered lists.
Pay extra attention when writing your e-mails, if you set up a series of mails in your auto-responder system, they ought to be checked and double-checked. Poor spelling lacks an attention to detail. Most of us won’t read an e-mail that’s three feet long so work on being short and to the point. (Or write a blog, you can go on and on and on.)
It will not take long for you to build a respectable list at which point you can send out a monthly newsletter through your auto-responder system letting subscribers know about the most recent reports in the industry or about new products that you’re offering.
Always ensure that you capture the subscriber’s first name – it’s a common error, folks do not like being called “dear subscriber”, you ought to be writing your e-mails as if you’re writing to a pal and don’t use phrases like “do this” and “buy that”, because people won’t “buy that” or “do this”.
The most highly efficient technique to get a sale is to help people solve their problems. Give them good information, and giveaway something for free.
Everything you send to your customers should have relevance to your service and contain some value. Remember, everyone isn’t going to be interested, and some will unsubscribe from your e-mails. Don’t take it personally.
Your lead generation website is only a platform for your e-mail and auto-responder system. But you won’t be able to generate leads without an auto-responder. Take some time to make yourself familiar with the system you choose and experiment to see what works best for you.
Don’t send out a sales spiel to your customers too often. Be helpful. Find out how to build relations . Offer value and encourage communication and feedback.
The fantastic thing about an efficient auto-responder system is that it never sleeps! It will work for you 24/7. Even while you’re sitting at the beach, enjoying the beautiful day.
To Your Success and Happiness
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